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Former Advertiser girl is our choice for Walsall South seat

November 25, 2014

Campaigning politician and media magnate Sue Arnold has been chosen as the Conservative prospective parliamentary candidate for Walsall South for the general election on May 7 next year.

The 54-year-old was selected from a shortlist of three by the local Tory association to fight the seat, currently held with a 1,700-majorty by Labour’s Valerie Vaz.

For the Staffordshire businesswoman, the path to Westminster via her Walsall roots will be the “happiest and most fulfilling of my life.”

Sue said: “I’m thrilled and delighted to be challenging for the Walsall South parliamentary seat in the town where I was born and grew up.

“I’m here as the local girl to be a local champion – to stand up for the local communities.”

The prospective Tory candidate is already in the political arena as Staffordshire’s deputy police and crime commissioner and a Lichfield district councillor.

Mrs Arnold began her industrious business career at 13 – with a Saturday job at a local cafe. Her first full-time position after school was as a steelworks planning clerk.

She moved to Mars as a drinks travelling sales consultant before going into publishing – a career in which she has remained for nearly 35 years.

The new Tory MP hopeful was part of a team which launched the Walsall Advertiser in 1981 and quickly rose from sales executive to company director by the time she was 23.

Sue, who is married to Staffordshire businessman John Arnold and the couple have one son, went on to become chief executive of the regional arm of a public company – CIN Tamworth – which included being the ultimate boss of the Walsall Advertiser.

It gave her a taste for her own business dreams. She founded Mill House Media, which launched three Sunday newspapers in Staffordshire and the West Midlands.

For the last 14 years she has successfully run her own press, PR and advertising consultancy, Haselour House Media.

She added: “I’m a hardworking, passionate person dealing very closely with individuals and businesses which have helped me understand the important issues affecting ordinary people.”

Her voluntary and community work has included being former president Southern Staffordshire Chamber of Commerce, chairman of South Staffordshire business and professional cluster group Success, ex-chairman of Business Link in Staffordshire and former community group chairman of Lichfield Festival.

As the county’s deputy crime boss she has spearheaded the launch of Staffordshire Young Police Cadets Service, the Business Crime Matters campaign and the vital initiative to put an end to female genital mutilation, which has gained national attention.

Walsall South constituency chairman Peter Washbrook said: “We’re so lucky to have Sue on board – a candidate with impeccable local credentials and a campaigning zeal to work for the good of the electorate of Walsall South.

“I personally can’t wait to see her on the election trail and begin the job of returning a much-needed Conservative MP for the people of this constituency.”

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